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Analytics

Sway Data Analytics. Google Analytics, Search Console, and Tag Manager. Custom Data Dashboards with Google Data Studio and BIME. Data Integration with call tracking systems, SQL Server, and Google Sheets using Apps Script, Google APIs, and Node.js.

 

Sway makes sure that your data is reliable, timely, and useful so you can focus on improving your business.

What Gets Measured, Gets Done.

 

—  Google Basics  —

 

Google provides a set of free tools that includes Analytics, Search Console, and Tag Manager. Analytics provides critical user and ecommerce data, search console allows you to optimize your search engine profile, and tag manager greatly simplifies placing tracking tags that allow you to fine-tune your analytics profile for all of your site tracking goals. 

 

—  Custom Dashboards—

 

Custom dashboards, like the free Google Data Studio example shown here(click to enlarge), are great for tracking current metrics, creating client reports, and all other times when being able to see your performance at a glance can give you the insight you need to succeed.

We are happy to work with other popular reporting systems as well, inlcuding BIME, Tableau, and Klipfolio.

 

—  Data INtegrations  —

 

Sway works with a wide variety of technologies to enable custom data integrations and automation of complex reporting tasks.